#10173 Zero History. William Gibson.
William Gibson

Zero History

Signed first edition

In Zero History, the conclusion to William Gibson's critically acclaimed Blue Ant Trilogy, the murky lines between underground culture and the marketing mechanisms governing it are explored in vivid detail. The protagonist, Hollis Henry, returns, now working freelance for the enigmatic businessman Hubertus Bigend. She's tasked with tracking down the creator of a secret brand of clothing that operates outside the traditional frameworks of the fashion industry. The narrative is a deep dive into the underground world of brand surveillance, military contracting, and the fashion industry, providing a scathing critique of consumerism and corporatocracy. A multi-faceted exploration of the materialistic and corporatocratic dystopian subgenres, Zero History paints a rich canvas of a society grappling with the implications of advanced technology, the commodification of counterculture, and the blurring boundaries between the mainstream and the subcultural, offering a penetrating glimpse into the not-so-distant future where corporate greed meets cultural innovation.

Signed by Gibson on the title page.

Hardcover. First Edition, First Printing. Octavo, cloth backed boards. New York: Putnam, 2010. Locus Award nominee (2011). ISBN: 9780399156823. #10173.
Very fine in like dust jacket.